Are you ready for a product-led transformation?
Great to see you again. Now you’ve read Part 1, you know that if you want true product led growth, you need to make some big changes. You’re here because you’re ready to understand exactly what those changes look like. What are the practical steps you need to take with your team? How do you ensure people are in the right roles? How do you create a great product vision and strategy?
Packed with insights product leaders can use to make these changes in their organisation, Part 2 is a must-read guide to becoming product led.
Who this playbook is for
| You’ve read Part 1 of our playbook and want to understand the nuts and bolts of what’s involved in becoming product led | |
| You are a CEO, founder, product or technology leader who is ready to make some big changes to become product-led, and you want to know where to begin | |
| You are a product leader in a growth-stage company struggling to scale a product and add business value because the product team is too focused on cranking out features |
You’ve come to the right place.
What’s inside?
In Part 2, you’ll learn the FIVE pillars and practical steps to become product led, including:
| How to create a compelling product vision | |
| The what, why and how of outcome-based roadmaps | |
| How to ensure your team topology is aligned to customer value | |
| Why you need to ensure people are in the right roles with clear responsibilities | |
| How to measure the success of your product teams |
Strategy that works from global product leaders
At Propel, we know that building a successful product is more than just a technical and functional feat, it takes skillful and purposeful strategy and implementation to ensure users love it and your business profits from it.
That’s why we’re bringing you the tried-and-tested strategies and practical advice from our own product management experts, along with renowned global product leaders including:
- Marty Cagan, founder of the Silicon Valley Product Group
- Melissa Perri, author of Escaping the Build Trap
- Radhika Dutt, author of Radical Product Thinking
Plus, get real-life insights from our work with clients who were once exactly where you are now.
